Who Has the Upper Hand in Today's Housing Market?Ask around and almost every homebuyer out there wants to know if there’s a way to get a better deal. And just about every seller wants to know
Dated: February 23 2026
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For a lot of parents or grandparents, watching a family member struggle to buy their first home right now is hard. That's because you saw firsthand how homeownership gave your life more stability and helped grow your net worth – and you want your loved ones to have those same opportunities.
But with all the affordability challenges in recent years, that can feel like an uphill battle – even though it’s slowly improving lately. Here’s what you may not realize. You may be in a unique position to help (thanks to the equity in your current house).
You’ve likely owned your home for years, maybe even decades. And during that time, two things happened:
That combination has created substantial equity for many homeowners like you.
And while you may think of that equity as something you want to have in your pocket for retirement, it can also serve another purpose: helping the next generation clear the biggest hurdle in their way.
When John Burns Research & Consulting (JBREC) asked renters what’s keeping them from buying, the top answer wasn’t mortgage rates or home prices. It was the upfront cost, particularly saving enough for their down payment (see graph below):
That’s where you may be able to make more of a difference than you realize. You can’t control rates or prices. But you may be able to use your equity to help with this upfront expense. And giving money to your loved one so they buy a home doesn’t mean putting your own future at risk.
Even a small portion of your equity can put them in a position to finally get the keys to their first place – and, if you’re strategic about it, you’d still have a lot leftover for when you retire.
With an estimated $68 and $84 trillion of wealth expected to transfer from older generations to younger ones over the next two decades, many families are already thinking differently about when and how that wealth will be passed down. Maybe it makes sense for your family to think about too.
A growing share of young buyers are using gifts and loans from their loved ones to springboard into homeownership. According to the National Association of Realtors (NAR), nearly 1 in 5 first-time buyers use a cash gift from their family or loved ones for their down payment.
And other young buyers are using their inheritance or a loan from someone they know to finally break into the market (see charts below):
This Is About Opportunity, Not ObligationEvery family’s situation is different, and your decision should be made carefully. It’s just that, if you’ve built up a lot of equity, you may have more room to help than you think.
It’s not just a financial gift. It’s giving stability, security, and a foundation that could change their lives for the better – especially at a time when they may not be able to do it on their own.
If you’re curious what your home equity could make possible, for you or for your loved ones, let’s start with a simple conversation. Because sometimes the most meaningful investment you can make is for the next generation.
Interested in more real estate tips? Feel free to contact me directly!
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